AMD’s Radeon RX 9070 Series GPUs to Have Limited Launch in China; AIB Models Anticipated in Markets by March

AMD’s Radeon RX 9070 graphics cards, specifically for the Chinese market, are likely to become available on a broader scale by February. The involvement of AIB (Add-in Board) partners will follow in March, about three months post-launch.

Reference Models and Launch Timing for the RX 9070 Series

For those in China eager to purchase AMD’s upcoming RDNA 4 GPUs, there might be a bit of a delay after their official release in January. According to insights from Board Channels, AMD seems to have a distinct strategy for China compared to other global markets. The report highlights information from "AMD’s internal department," suggesting that the RX 9070 models may not hit the Chinese shores in January. Instead, the earliest these consumers might see availability could be in February, coinciding with the Chinese New Year celebrations.

Interestingly, AMD’s reference GPUs are expected to appear in February. When it comes to other versions, especially custom models, their introduction might stretch to March. This means that buyers desiring those variations would have to wait approximately three months post-launch. It appears to be a strategic move from AMD, with the aim of boosting initial sales for the reference edition by capitalizing on its early availability.

It’s important to note that this scheduled release plan is not expected to apply to markets like the United States or elsewhere. AMD often tailors its strategies when it comes to China, likely due to the heightened anticipation surrounding the Chinese New Year. By focusing on initial inventory sales for reference models, once the custom GPUs become available, AMD anticipates a smoother transition in selling through its MBA models.

Excitement is building as AMD’s Radeon RX 9070 graphics cards are about to be unveiled during the CES 2025 keynote, which kicks off on January 7. This event promises to showcase a variety of other launches from the company, adding to the anticipation.