Will Ferrell Revives Mr. Monopoly in 90s Sitcom-Inspired ‘Monopoly Go’ Ad

Ah, Monopoly. Remember those days arguing over who’s cheating or trying to claim “Free Parking” cash that never existed? Anyway, Monopoly Go is rolling out this new campaign. They’re calling it “The Dice Life,” and it’s got some big names—Will Ferrell’s back as Mr. Monopoly. Why? Who knows, but it works.

The ads give off this whole 90s sitcom vibe, like you’re back in front of the TV eating sugary cereal. Thanks to Omelet, the agency behind it. They teamed up with Scopely—those folks behind Monopoly Go—to create this weird love letter to old-school sitcoms. Complete with a catchy theme song that’ll stick in your head longer than you want. Can’t get it out? Yep, same here.

Also, Jake Johnson and Sunita Mani pop up in these ads. Their bits are short, snappy, and, well, kinda make you reminisce about game night chaos at the dining table—the kind where feelings were definitely hurt.

Oh, and Monopoly Go’s not just stopping there. Busy summer for them! Marvel fans, rejoice: they’re collaborating with The Fantastic Four. This tie-in hits on July 13, dragging those iconic superheroes into the game. You’re getting new mini-games, events, collectibles, blah blah. A real treat if you’re into that sort of thing.

And hey, still no word on Monopoly Go’s Treasures Event. June’s event wrapped up, so now we’re all twiddling thumbs waiting for the next announcement. But if you need some help, you can find the latest July Dice Links floating around somewhere.

Anyway, enough rambling from me—go enjoy some chaos, Monopoly-style!