Epic Games Store Introduces $1 Million Revenue Share Model to Challenge Apple

So, get this—Epic just dropped a bombshell, like, out of nowhere. Starting June, game devs using Epic Games Store? Yeah, they won’t owe Epic a dime on their first million bucks in sales per app, each year. Nada. Zilch. But, once they hit that sweet, sweet milestone, it’s back to the 88/12 split. Why a million, though? Beats me. Maybe it’s a psychological thing—like jumbo shrimp or something.

Oh, and June is no ordinary month for these devs. They can launch these, uh, “webshops.” Basically, a way to dodge those nasty fees Apple and Google slap on in-app purchases. No joke, those fees are like a bad buffet dinner—way overpriced and regrettable. So, imagine buying stuff for your game directly through these webshops. And, get this, the legal eagles have made it possible now—you know, laws change and suddenly we’re in the European Union and the U.S., buying stuff without the big tech tax. Nice, right?

But wait—there’s more! Players get Epic Rewards—five percent back. It’s the little things that make you feel like you’re getting a deal, right? You might even pat yourself on the back and think, “Smart move, me.” Speaking of moves, Epic’s got a bit of a grudge match history with Apple. A courtroom drama, if you will. They didn’t just throw shade; they tossed the whole tree. Epic came out on top though. But what about Fortnite on iOS? Still up in the air.

Can’t forget how Epic’s tactics keep the competition sizzling. Seriously, these announcements must be sending some folks at Apple scrambling—a bit like watching a cat on a slick floor. Tart Tycoon? Gone. But now we’ve got the Pie Patron or something? No clue what that even means, but it sounds like there’s more chaos on the horizon. Wild times ahead, folks.